About Us

The CFO Mindset

Difference

What sets us apart is our CFO-first approach to your business. Unlike traditional accounting firms that start with compliance and transactions, we begin with strategy and business outcomes. Our team thinks like business leaders, not just number-crunchers. We apply executive-level financial perspective to every client relationship, ensuring that your accounting function directly supports your business goals.

This approach means we:

Building A New

Model

We set out to bridge the financial leadership gap by creating a new model of partnership. One that combines the strategic expertise of a CFO, the efficiency of modern technology, and the personal touch of a trusted advisor. Our approach resonated immediately with business owners who were looking for more than just accounting – they wanted a partner who could help them build something meaningful and sustainable.

Your Success Is Our

Mission

Today, we serve clients across multiple industries, from hospitality to e-commerce, helping them transform their financial operations and achieve their growth goals. But our core mission remains unchanged: to give business owners the financial clarity, confidence, and strategic support they need to thrive. Your success is our success, and we’re committed to being the partner you can count on at every stage of your journey.

Our

Team

Matt Jackson CPA

Founder & CEO

Matt brings extensive expertise in financial management, strategic planning, and business coaching. With a robust background in M&A, bank financing, and financial systems implementation, he has served both large public companies and small private organizations. Based in Greater Asheville, Matt is dedicated to helping businesses achieve clarity, efficiency, and sustainable growth through tailored CFO services.

Tamara Malasenco

Accounting Associate

With over 20 years of expertise in small and mid-sized business finance, Tamara serves as an experienced Accounting Associate at Jackson CFO. She specializes in optimizing accounting and financial operations through her detail-oriented approach and unwavering commitment to efficiency. Clients rely on Tamara’s skillful guidance to achieve both financial clarity and sustainable growth for their businesses.

Ryan Bowers

Accounting Intern

Ryan is an accounting intern with Jackson CFO and a double major in Financial Management and Accounting at Clemson University. He is proficient in a variety of financial and analytical tools, including Excel, Tableau, and data visualization software. His involvement in campus organizations and intramural athletics reflects a well-rounded commitment to leadership, discipline, and impact both inside and outside the classroom.

Our

Values

At Jackson CFO, our values aren’t just words on a page—they’re the principles that guide every client interaction and business decision.

Integrity Above All

We believe in absolute honesty and transparency in all our dealings. Our financial guidance is built on a foundation of truth, even when it's challenging to deliver.

Servant Leadership

We approach our client relationships with a spirit of service, putting your needs before our own. Success for us means helping you achieve your goals, not just growing our practice.

Trusted Stewardship

We treat your resources with the same care and responsibility as if they were our own. Good stewardship means maximizing the potential of what's been entrusted to us.

Excellence in Service

We pursue the highest standards in our work, constantly improving our expertise to provide exceptional value to those we serve.

Why Jackson

CFO?

Full-time CFOs demand high salaries and long-term commitments. We offer a smarter alternative: proven financial leaders with decades of experience, available precisely when and how you need them. From shaping strategy to steering execution, we empower your business to thrive—without straining your budget.

Ready to unlock your financial potential?